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Advertisment for Pears soap using endorsements from famous people including
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Advertisment for Pears soap using endorsements from famous people including
Advertisment for Pears soap using endorsements from famous people including the soprano Adelina Patti and the actress Lillie Langtry. From The Illustrated London News. (London, 6 November 1886)
Universal Images Group (UIG) manages distribution for many leading specialist agencies worldwide
Media ID 9785949
© Universal History Archive/Universal Images Group
1886 Actress Advertising Commerce Famous Illustrated Including News November Pears Soap Soprano Adelina Advertisment Langtry Lillie Patti
EDITORS COMMENTS
This print from Universal Images Group (UIG) takes us back to the bustling streets of London in November 1886. The image showcases an advertisement for Pears soap, cleverly utilizing endorsements from two renowned figures of the era: soprano Adelina Patti and actress Lillie Langtry. In this historic snapshot, we witness the power of celebrity endorsements long before they became a common marketing strategy. Patti's enchanting voice and Langtry's undeniable charm undoubtedly made them influential icons of their time. By associating themselves with Pears soap, these famous personalities lent their credibility to promote its qualities. The Illustrated London News serves as a platform for this striking advert, capturing the attention of readers across the city. As viewers gaze upon this vintage print, they are transported to an era where commerce thrived through creative advertising techniques. Beyond its commercial significance lies a glimpse into society during late 19th-century London. This photograph offers insight into how people valued beauty and cleanliness even then – values that continue to shape our modern world. While we may never know if using Pears soap truly enhanced one's appearance like these famous individuals claimed, this image reminds us of the enduring power celebrities hold over consumer choices throughout history.
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