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When you have used this bottle of Alcool de Menthe Ricqles, you will recognize that making an exchange is advantageous (chromolitho)
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When you have used this bottle of Alcool de Menthe Ricqles, you will recognize that making an exchange is advantageous (chromolitho)
724780 When you have used this bottle of Alcool de Menthe Ricqles, you will recognize that making an exchange is advantageous (chromolitho) by French School, (19th century); Private Collection; (add.info.: When you have used this bottle of Alcohol Ricqles Mint, you will recognize that making an exchange is advantageous. Lithograph printed by Vieillemard & Sons, Paris.); © Look and Learn
Media ID 22718288
© Look and Learn / Bridgeman Images
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EDITORS COMMENTS
This vibrant chromolitho print from the 19th century captures the essence of a humorous advertisement for Alcool de Menthe Ricqles. The French School artwork, now part of a private collection, showcases an intriguing scene that highlights the advantages of making an exchange after using this particular bottle. The lithograph, printed by Vieillemard & Sons in Paris, cleverly combines elements of history and culture to create a captivating visual narrative. A Chinese dealer is depicted holding a porcelain vase filled with the refreshing mint alcohol while engaging in an animated conversation with his European counterpart. The playful caption suggests that once you have experienced the unique qualities of Alcool de Menthe Ricqles, you will understand why exchanging it for something else is beneficial. The illustration not only serves as an effective advertising tool but also offers insight into the historical context surrounding trade and consumption during that era. It reflects both French fascination with Asian cultures and their love for fine beverages. This whimsical artwork provides a glimpse into 19th-century society's appreciation for humor and creativity within advertisements. Bridgeman Images' Fine Art Finder has preserved this remarkable piece, allowing us to appreciate its artistic value today. As we admire this vintage print, we are reminded of how advertising techniques have evolved over time while still aiming to capture our attention through wit and charm.
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