Publican and customers outside pub, with a Bass Brewery car
Wall Art and Photo Gifts from Mary Evans Picture Library
Publican and customers outside pub, with a Bass Brewery car
Publican and customers outside a pub, some seated in a car sporting a model of a bottle of Bass Beer on the bonnet (likely a promotion car for the Brewery). Date: circa late 1900s
Mary Evans Picture Library makes available wonderful images created for people to enjoy over the centuries
Media ID 14200581
© The Wentworth Collection / Mary Evans Picture Library
Bass Beer Bottle Brewery Customers Driving Landlord Motorcar Promo Promoting Promotional Publican Unusual
EDITORS COMMENTS
In this photograph from the late 1900s, a group of jovial patrons and their publican gather outside a quaint English pub, their faces beaming with delight. Among them, a unique motorcar catches the eye, adorned with an intricately designed model of a bottle of Bass beer on its bonnet. The Bass Brewery, renowned for its iconic ale, had embarked on an innovative marketing strategy to promote its brand. This promotional car, a rare sight in the 1900s, was a testament to the company's ingenuity and commitment to spreading the word about their beloved beer. The publican, dressed in his formal attire, stands proudly beside the vehicle, likely having just welcomed the car and its passengers to his establishment. The patrons, some seated in the car and others gathered around it, appear to be in high spirits, enjoying the novelty of the situation. The Bass beer bottle model on the car's bonnet is a marvel of detail, replicating the distinctive shape and label of the brewery's iconic product. The vehicle, with its unusual decoration, adds an air of excitement and intrigue to the scene, drawing the attention of passersby and patrons alike. This photograph offers a glimpse into the past, transporting us back to a time when simple pleasures, like a pint of Bass ale and the novelty of a promotional car, brought people together. The image is a testament to the rich history of the pub culture in England and the innovative marketing tactics that helped shape the beer industry.
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