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Become a subscriber to The Tatler, WW1 advertisement
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Become a subscriber to The Tatler, WW1 advertisement
Advertisement in The Sphere encouraging readers to subscribe to its sister paper, The Tatler, to avoid missing out during wartime. The advert claims it is the favourite paper in the North Sea and the trenches. A unique paper which gives HIM (i.e. serving soldiers) a bright and happy interlude in his grim duties. It also quotes a tank officer who apparently wrote in saying, The more we beggars see of the Tatler, the more we love it. Date: 1915
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Endorsement Magazines Papers Press Shortage Shortages Sphere Subscription Tatler Testimonial Subscriber
EDITORS COMMENTS
Amidst the harsh realities of the Western Front during World War I, a bright and happy interlude could be found in the pages of The Tatler, as evidenced by this advertisement from The Sphere in 1915. In a time of scarce resources and shortages, subscribing to The Tatler was a luxury that serving soldiers couldn't afford to miss out on. Boasting the distinction of being the favorite paper in the North Sea and the trenches, The Tatler offered a unique blend of entertainment and escapism that brought joy to the grim duties of war. The advertisement features an endorsement from a tank officer, who pens a heartfelt testimonial, "The more we beggars see of the Tatler, the more we love it." This quote speaks volumes about the impact The Tatler had on the morale of the soldiers, providing them with a much-needed respite from the harsh realities of war. The Tatler, an illustrated magazine, was a popular publication that offered a diverse range of content, from news and current affairs to literature, fashion, and humor. Its ability to provide a sense of normalcy and connection to the world beyond the battlefield made it an invaluable source of comfort for soldiers during this tumultuous period in history. As the years passed, The Tatler continued to thrive, becoming a cherished symbol of hope and unity during a time of darkness and uncertainty. This advertisement serves as a poignant reminder of the power of the press during wartime and the enduring appeal of a good magazine to lift the spirits of its readers.
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