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Sound Car for Oertel Brewing Company. ca. 1935, Louisville, Kentucky, USA, THE MOST MAGNIFICENT SOUND CAR IN THE WORLD The spectacular sound car shown on the face of this post card is used by the famous Oertel Brewing Company of Louisville, Kentucky, as part of their elaborate advertising and sales promotion on Oertels 92 Beer and Little Brown Jug Ale. Its cost exceeded $10, 000. 00. The special R. C. A. sound equipment installed in it cost approximately $4, 000. 00. The entire sound car is brilliantly illuminated at night-a magnificent sight-truly representative of the finest beer and ale in America
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Sound Car for Oertel Brewing Company. ca. 1935, Louisville, Kentucky, USA, THE MOST MAGNIFICENT SOUND CAR IN THE WORLD The spectacular sound car shown on the face of this post card is used by the famous Oertel Brewing Company of Louisville, Kentucky, as part of their elaborate advertising and sales promotion on Oertels 92 Beer and Little Brown Jug Ale. Its cost exceeded $10, 000. 00. The special R. C. A. sound equipment installed in it cost approximately $4, 000. 00. The entire sound car is brilliantly illuminated at night-a magnificent sight-truly representative of the finest beer and ale in America
Sound Car for Oertel Brewing Company. ca. 1935, Louisville, Kentucky, USA, THE MOST MAGNIFICENT SOUND CAR IN THE WORLD The spectacular sound car shown on the face of this post card is used by the famous Oertel Brewing Company of Louisville, Kentucky, as part of their elaborate advertising and sales promotion on Oertels 92 Beer and Little Brown Jug Ale. Its cost exceeded $10, 000.00. The special R.C.A. sound equipment installed in it cost approximately $4, 000.00. The entire sound car is brilliantly illuminated at night-a magnificent sight-truly representative of the finest beer and ale in America
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Media ID 9745471
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EDITORS COMMENTS
This vintage print showcases the remarkable Sound Car for Oertel Brewing Company, a true marvel of its time. Dating back to approximately 1935 in Louisville, Kentucky, this extravagant vehicle was an integral part of Oertels' elaborate advertising and sales promotion campaign for their renowned Oertels 92 Beer and Little Brown Jug Ale. With a price tag exceeding $10,000.00, the Sound Car was a symbol of opulence and grandeur. Equipped with state-of-the-art R. C. A. sound equipment worth around $4,000.00, it boasted unrivaled audio capabilities that captivated audiences far and wide. What made this car truly exceptional was its stunning illumination at nightfall—a sight to behold! Radiating brilliance from every angle, it served as a shining beacon representing the finest beer and ale America had to offer. While we cannot overlook the commercial aspect behind this masterpiece's creation—aimed at promoting Oertels' products—we can appreciate the sheer craftsmanship and innovation that went into designing such an extraordinary vehicle during that era. This photograph serves as a testament to both the ingenuity of marketing strategies employed by companies like Oertel Brewing Company in their pursuit of success and the artistic beauty found within historical artifacts like this magnificent Sound Car.
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