WW2 poster, De Havilland productivity
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WW2 poster, De Havilland productivity
WW2 poster, De Havilland productivity -- lost last week 1034 working hours, a gift to German industry, reward of national gratitude will be paid for their recovery. Apply all your skill, energy and determination at the following address: De Havilland Shop No. 1. Date: 1940s
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Media ID 14146106
© Mary Evans Picture Library/Onslow Auctions Limited
Apply Determination Energy Gift Gratitude Havilland Hours Lost Manufacture Paid Productivity Recovery Reward Skill
EDITORS COMMENTS
During the tumultuous 1940s, as the Second World War raged on, every hour of productivity counted towards the Allied war effort. In this evocative WW2 poster, the De Havilland Aircraft Company is called upon to make amends for the loss of 1034 working hours, a gift to the German industry. The poster, dated from the 1940s, conveys a sense of urgency and national importance, with the reward of national gratitude promised for their recovery. The poster, featuring a determined worker holding a blueprint and a plane in the background, appeals to the skill, energy, and determination of the De Havilland workforce. The caption reads, "Lost last week 1034 working hours, a gift to German industry. Reward of national gratitude will be paid for their recovery." The call to action is clear: "Apply all your skill, energy and determination at the following address: De Havilland Shop No. 1." This powerful image serves as a reminder of the critical role that industrial productivity played during the war, with the construction, manufacture, and production of aircraft being a key priority for the Allied forces. The poster's historical significance lies in its depiction of the collective effort required to support the war effort and the importance of maintaining productivity in the face of adversity. The De Havilland Aircraft Company, a pioneer in the aviation industry, played a crucial role in the production of aircraft during the war, with their planes being used extensively by the Royal Air Force. This poster is a poignant reminder of the sacrifices made during this period and the importance of unity and determination in overcoming adversity.
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